#CulturePH - Herbalife’s Asia Pacific Simply Recycle Challenge Results in Over 744,000 Product Canisters Submitted for Recycling

The second Simply Recycle Challenge in Asia Pacific, a regional effort that encouraged its Independent Distributors to submit used Herbalife product canisters for recycling, with results that were just announced by Herbalife, the world's leading health and wellness firm. The Challenge, which took place this year from April to September, motivated 1,500 Herbalife distributors and Nutrition Club owners throughout 14 markets in the Asia Pacific area to turn in 744,654 product canisters, which will then result in the planting of 14,679 trees to mitigate the consequences of climate change. 

Herbalife's Simply Recycle Challenge, which was first introduced last year, is available in Australia, Cambodia, Hong Kong, Indonesia, Japan, Korea, Macau, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand, and Vietnam. In total, 1,456,654 canisters will be turned in for recycling as part of the regional challenge in 2022 and this year.

“The Challenge is an important part of our Go Green initiative in the Asia Pacific, demonstrating our continued commitment to environmental sustainability,” said Stephen Conchie, Regional President, Herbalife Asia Pacific, and China. “I’m delighted that it resulted in more canisters being submitted than last year. Together with our distributors, we are making positive impacts that not only help improve the health and well-being of people in our communities but also build a healthy planet for a sustainable future.” 

For this year’s Challenge, Herbalife has again partnered with the non-profit organization One Tree Planted, which will plant one tree for every 50 canisters recycled by participants.  According to One Tree Planted, a tree on average absorbs about 10 kilograms of carbon dioxide per year for the first 20 years. Hence, as 14,679 trees will be planted, this year’s Challenge can contribute to an estimated 146 tonnes of carbon dioxide being sequestered from the atmosphere each year for the next 20 years – equivalent to 21.5 around-the-world trips of carbon footprint generated by a diesel car. 

The Simply Recycle Challenge is helping drive Herbalife’s ongoing efforts to support recycling. Additionally, Herbalife has implemented initiatives at its facilities, as well as sales and distribution centers in more than 30 markets around the world, to incentivize recycling of Company product packaging and educate customers about recycling and waste reduction. In 2021 and 2022, these local programs resulted in 5,475 metric tons of materials recycled. 

For more information on Herbalife’s sustainability efforts, please view the company’s Global Sustainability Report.

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