#CulturePH - DMAP Unveils DigiCon 2026 - Interoperability: Welcome to the Age of Collaboration

The Digital Marketing Association of the Philippines (DMAP) has officially unveiled Digicon 2026, themed Interoperability: Welcome to the Age of Collaboration. Celebrating its 11th year as the country’s premier gathering for innovators, marketers, and tech leaders, DigiCon returns to the Grand Ballroom of the Manila Marriott Hotel on October 15–16 with its most inclusive lineup yet.

The Philippines’ premier digital marketing conference returns with its boldest most exciting theme yet — and a call for the entire industry to build together.

 

The Theme: Interoperability as a Competitive Advantage

“We are entering a new era, an age where progress is powered by coming together,” said Raymund Sison, Co-Chair of DigiCon 2026. “The future will not be built in silos. It will not belong to those who work alone. It will be shaped by connections, synergies, and ecosystems of collaboration where ideas, technologies, and communities converge to create impact far greater than the sum of their parts.”

 Interoperability isn’t a technical concept but a mandate. In a landscape fragmented by platforms, disciplines, and silos, DigiCon 2026 argues that progress only happens between people and technology, creators and AI, government and industry, local and global. The theme is both a provocation and an invitation as no brand, platform, or industry succeeds alone.

“DigiCon has always been about what’s next,” said Shayne Madamba, Co-Chair of DigiCon 2026. “In 2026, what’s next is working together across disciplines, across industries, and across technology.”

 

What’s New in 2026

DigiCon 2026 introduces the full 2026 Committee and a conference designed to be bigger, louder, and more impactful than any edition before.

In photo: Co-chairing this year’s edition are Raymund Sison of Lennon Group and Shayne Madamba of IXM, supported by Dale Lopez of Tony &, Director for Creative & Experience; Alan Fontanilla (The Pod Network) and Pam Sulit (Splash) leading Partnerships & Sponsorships; and Mori Rodriguez (EON) as Director for Publicity. Five track leads round out the lineup:Immersive led by Denise Haak (RS2 APAC) , Interactive  by Pat Del Castillo (Viber), Innovation led Gino Nacianceno (Cult Tech), Integrated led by Jordan Santos (Publicis JimenezBasic), and Impact led by Shayne Madamda (IXM).

This year, DMAP DIGICON is pioneering DigiconX which are little Digicon pop-ups leading to Digicon 2026. Leading DigiconX are by Brian Yap (RGC) and Nikki Sunga (BBDO). Meanwhile, Kate Bitara serves as Co-Chair Support and Gina Torre is the Project Manager for DigiCon 2026.

“I’m excited about DigiCon 2026 because our future isn’t just about better technology, it’s about better connections,” said Miko David, DMAP President. “When AI, platforms, agencies, brands, and creators work together, innovation scales. That is what DMAP exists to do: connect the ecosystem and turn collaboration into meaningful progress for the industry.”

Early Access and Sponsorship Opportunities

DigiCon 2026 is officially open for partnerships, sponsorships, and speaker submissions across the tech, media, data, and creative sectors. For more information including ticket inquiries and reservations, interested participants may send their inquiries via email to digicon@futureproof.ph.

Early bird registration is now available in very limited slots, offering 50% off for DMAP members and 30% off for non-members. These special rates are offered on a first-come, first-served basis and are available only until allocated slots are filled.

Stay updated on announcements, speaker reveals, and key event highlights by following DigiCon’s official website and social media channels.

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