#CulturePH - Shakira and Burna Boy release “Dai Dai” the FIFA World Cup 2026™ official song linked with the FIFA Global Citizen Education Fund
GRAMMY® and Latin GRAMMY® Award-winning artist Shakira and Burna Boy have released new track “Dai Dai” via Sony Music Latin. Listen HERE
Shakira will co-headline the FIFA World Cup 2026™ Final Halftime Show on Sunday, July 19, alongside Madonna and BTS. For the first time in FIFA World Cup™ history, the final will feature a halftime show, bringing together global artists for a singular moment at the intersection of sport, culture, and purpose, to support the FIFA Global Citizen Education Fund.
“The World Cup is one of the few
things the entire world experiences together,” said Burna Boy. “Football and
music speak the same language. They bring people together no matter where
you’re from and being part of this moment through music means a lot to me.
Photo Credit: Nico G
Photo Credit: Chris Cornejo
In early May, Shakira captivated an audience of more than 2 million fans at Copacabana Beach for this year’s Todo Mundo No Rio concert. Shakira, in a triumphant return to Brazil, where she first began her international touring career, addressed the crowd in Portuguese throughout the concert and played an electrifying set filled with her greatest hits spanning her entire career including “Hips Don’t Lie,” “La Tortura,” and “La Bicicleta.” Shakira’s historic show paid homage to Brazil as she brought out special guests, including Anitta, for the debut performance of their new single “Choka Choka,” “O Leãozinho” with Caetano Veloso, “O Que É, O Que É” with Maria Bethânia and Unidos da Tijuca, “Waka Waka” with dance group Mare Dance, “Objection” with Unidos da Tijuca and “País Tropical” with Ivete Sangalo.
Known as being “the largest concert in the world,” Todo Mundo No Rio is a landmark event for Rio de Janeiro, celebrating music, culture, and community, for a completely free price tag. This dazzling spectacle shattered records, becoming one of the highest attended concerts of all time with 2 million plus people there to witness this historic moment. Shakira’s performance also broke the record, generating a large financial impact for the local economy, with a projected 800 million in economic benefits, including a 123% increase in travel bookings
Most recently, Zara Larsson tapped Shakira to collaborate with her on “Eurosummer” featured on the deluxe edition of her album Midnight Sun: Girls Trip.
On top of this, Shakira was crowned by Billboard this year as having the “highest-grossing Hispanic tour of all time” with her recent Las Mujeres Ya No Lloran World Tour, achieving a gross revenue of $421.6 million, inclusive of 82 stadium shows all across the US and Latin America with over 3.3 million people in attendance.
For Burna Boy, the collaboration marks another defining global moment in a career that continues to bridge music, sport, and culture on an unprecedented scale. Widely recognised as one of the most influential African artists of his generation, Burna Boy has become synonymous with stadium-level performance, global musical fusion, and the international rise of African music and culture. From headlining arenas and stadiums across the world to performing at the NBA All-Star Game and building major partnerships at the intersection of music and sport, Burna Boy continues to redefine what global African artistry looks like at the highest level. Burna Boy is currently in the midst of an expansive international run that continues to cement his position as one of the world’s leading live performers and cultural voices.
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