#CulturePH - SM Megamall starts to spread sparks of happiness with an out-of-this-world Christmas event

Every Filipino's Christmas will be made happier and brighter by SM Supermalls, which brings back the thrill in every visit, joy in every sight, and a magical connection in every experience.

Ode to outer space: An out-of-this-world celebration starts at SM Megamall

On October 20, SM officially welcomed in the holiday season with an extraordinary event at Mega & Bright: Christmas in Space 2022 at the SM Megamall.

The lighting of the mall's massive Christmas tree decorated with stars and lights marked the beginning of SM's nationwide Happy Christmas promotion. Additionally, from October 20 until December, SM customers can view SM Megamall's Mega Space Odyssey to get a glimpse of the cosmos. People can travel to space and view it immersively thanks to the 3D LED tunnel.

If you weren't able to attend the SM Megamall Christmas event, there are still other ways to enjoy the season. For you and your loved ones, SM Supermalls has planned thrilling and festive activities! Check out the details below:

More Christmas Tree lighting activities in your favorite SM mall!

Apart from SM Megamall, other premier SM malls will light up their massive 50-foot Christmas trees to share hope, joy, and love with every SM shopper. Check out the dates below so you can drop by your favorite SM mall and watch the lighting of its dazzling trees full of lights, stars, and colorful ornaments:

SM North EDSA, SM Lanang Premier, SM Seaside City Cebu - October 21

SM Mall of Asia, SM Aura Premier, The Podium - October 22

SM Southmall and SM Cagayan de Oro Downtown Premier - October 23

S Maison - October 25

Santa-approved Christmas Playpark

Watch as the Christmas Playpark at your favorite SM mall transforms into a new world of Christmas with soaring centerpieces, useful areas, and expansive activities. Discover the holiday markets and play areas while keeping an eye out for Santa's visits, character meet-and-greets, and other surprises. Additionally, the playpark offers light and sound performances, holiday-themed foods and delicacies, as well as a variety of other fragrances and sensations that will immerse you in the warmth and atmosphere of the season.

Sparkling lights to brighten up your holidays

Christmas won’t be festive without lights. Be in awe as you pass by hallways decked with twinkling lights, illuminated tunnels, beaming driveways, and lit parking spaces as they glow at their best. 

Dining out al fresco style at the Super Spots decked with lights

In addition, SM Supermalls has developed outdoor attractions for the whole family to enjoy while shopping, dining, and engaging in fun activities. Shoppers at The Podium may enjoy Holiday Night Cap from October 21–23 and from October 28–30 at the ADB Al Fresco, as well as the Food Lab from October 24–30 at the Atrium East Level 2, where they can all learn about new food specials for Christmas. At the SM mall nearby, you can also take advantage of special offers, promotions, and deals from your preferred eateries and food retailers!

Turn Christmas AReality at SM

Don't miss out on a phygital Christmas experience as SM uses Augmented Reality to bring the holiday season to life. Four AR filters—Santa Claus, Reindeer, Snowman, and Sparkle—are now accessible at SM Megamall. To witness the Christmas centerpiece and magical areas come to life, just scan the QR code at an SM mall close to you!

Check out the Happiness Stations

SM set up a number of happiness stations where you may make enduring memories with loved ones. Look for the enormous bears with lights at the Bears of Joy area, the joy photo wall, the decorated Christmas trees with pictures of your family, or the enormous TV where you can view your most recent Tiktok or Instagram video at your favorite mall.

Make your furbabies feel the happiness and love

Christmas is for everyone, even furry family members! Participate in the Costume PAWty and Holiday Paw Play Dates to make them smile and feel cherished. Additionally, you may buy them at the Christmas markets or win incredible prizes by flexing them at the Christmas picture competition. In order to aid the little ones in finding a home in time for the holiday, SM Supermalls will also be collaborating once more with charities for a pet adoption drive.

Unlock a bigger, better, and brighter virtual Christmas Village

To give Filipinos an exciting, interesting, and gratifying holiday experience, SM will reopen its virtual Christmas Village. From October 28 to January 5, check out https://gosm.link/ChristmasVillage2022 for an outstanding augmented reality shopping, dining, and leisure experience. Create your own avatar, interact online with other shoppers and SM ambassadors, and spend quality time with your loved ones while playing entertaining games in the customized immersive virtual Christmas zones.

Create circles of happiness by buying products for cause-oriented programs 

Since it's the season of giving, you can support cause-oriented causes of people and organizations by buying things that help underserved groups find work and a way to survive. For its Vote to Tote project as part of the 100 Days campaign this year, SM collaborated with the Quezon City LGU, Spark PH, the Girl Scouts of the Philippines (GSP), the Association of Foot and Mouth Artists of the Philippines, and bag designer Zarah Juan.

“This Christmas, we are sending a message of happiness to every Filipino. With every activity we have for them, we hope to inspire everyone to spread sparks of happiness in their homes and communities as we celebrate this year’s holiday festivities,” said Steven T. Tan, president of SM Supermalls.

A new light of experiences will bring happiness and kindness to every Filipino as SM Supermalls create more magical memories and opportunities to touch other people’s lives this holiday season. Check out www.smsupermalls.com and follow @smsupermalls on all social media accounts to stay updated on the various holiday happenings.

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