#CulturePH - Shell Pilipinas Shines Bright at the 2025 Asia-Pacific Stevie Awards

In a world where innovation and impact go hand in hand, Shell Pilipinas is proving that big business can also mean big heart. At the recently held 2025 Asia-Pacific Stevie Awards in Seoul, South Korea, Shell Pilipinas took home not just one—but five awards, including a coveted Gold Stevie, for its forward-thinking campaigns and community-driven initiatives.

This year’s wins are more than just trophies—they’re a celebration of how purposeful innovation can create real change.

Gold for Going Green

At the heart of Shell’s award-winning efforts is its Balik Likha Clothing Capacity campaign, which earned the Gold Stevie Award for Innovation in Sustainability – Reuse and Recycle. The campaign tackled the growing issue of textile waste by collecting over 7,000 kilos of used clothing in just two months. These were then upcycled into new, functional pieces through student design competitions and community partnerships. It’s fashion with a conscience—and a powerful reminder that sustainability can be stylish, too.

Bronze Wins with Big Impact

Shell Pilipinas also brought home four Bronze Stevie Awards, each one highlighting a different facet of the company’s commitment to innovation and community:

• Shell Fleet App: Recognized for Innovation in Technology Development, this app is transforming how over 1,000 SMEs manage their fleets—making operations faster, digital, and cashless.
• Meet the Shell Pavers and Movers: An internal documentary that earned a nod for Innovation in Internal Communications Videos, this project celebrates the people behind Shell’s 110-year journey in the Philippines.
• Mekaniko League: Honored under Innovation in B2B Events, this hands-on training program has already upskilled 320 motorcycle mechanics across five regions, with more to come in 2025.
• TikTok Shop Launch: Yes, Shell is on TikTok—and it’s thriving. As the first engine oil brand in the Philippines to launch on the platform, Shell saw a 2,500% sales spike during live-selling days, earning recognition for Innovation in E-Commerce Apps.

More Than Just Awards

For Shell Pilipinas, these accolades are a reflection of a deeper mission: to power progress through sustainable energy, innovation, and inclusive community programs. As the company enters its 111th year of service in the Philippines, it continues to lead with purpose—fueling not just vehicles, but also dreams, livelihoods, and a more sustainable future.

“These recognitions fuel our drive to lead with purpose and continue creating value for our communities, customers, and the nation,” said Lorelie Quiambao Osial, CEO of Shell Pilipinas Corporation.

From upcycled fashion to digital innovation, Shell Pilipinas is showing that progress isn’t just about moving forward—it’s about moving forward together. And with these wins at the 2025 Asia-Pacific Stevie Awards, it’s clear they’re doing just that.

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